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Real Estate Marketing
Sue's Marketing Suggestion...☺
Real Estate Agent & Your
Fitness Club
Get FIT... and BENEFIT... do
you belong to a local fitness club or recreation center ??... why not make up
several colorful postcards or pull tab flyers with your logo, 1-800# and offer
one of Excalibur's Special Reports... ie, Single Females buying Condos (this is a
good one for a female realtor to place on the public bulletin board in the
Ladies locker room... vice/versa for males) or perhaps a code with your own Unique
Selling Proposition message.
A Win for you - You now have exposure to all
the people who frequent your fitness club or recreation center.
A Win for your Fitness Club - Talk to the
Fitness Club recruiting manager about a marketing campaign similar to the one
you have with your gardener. Explain how your 1-800 call capture works and how
you can track each call. Show them a print
out at the end of each month of how many leads you received from the postcards
or pull tab flyer marketing campaign.
Personal Health, Fitness and
access to New Clients. What more can you ask for?
Costs Example:
2 high quality letter size color pull tab flyers $2.00
Your other cost is the usage of the Excalibur system.
| 50 call
example |
| Item |
Cost |
Number
of calls |
Costs
per call |
Total
cost |
| Printing of
1 brightly colored pull tab flyer |
$2.00 |
|
$0.10 |
$2.00 |
| Excalibur
usage - average 2 minutes per call |
$0.25 |
50 |
$0.50 |
$25.00 |
| Cost per
lead |
|
|
$0.60 |
$27.00 |
| |
|
100 call example |
| Item |
Cost |
Number of
calls |
Costs per
call |
Total cost |
| Printing of
1 brightly colored pull tab flyer |
$2.00 |
|
$0.02 |
$2.00 |
| Excalibur
usage - average 2 minutes per call |
$0.25 |
100 |
$0.50 |
$50.00 |
| Cost per
lead |
|
|
$0.52 |
$52.00 |
This will also work with Key Tags, Bags or Pen
Lights
Your EXCALIBUR 1-800 # and REAL
ESTATE services program can be working for you 24/7... all it takes is a little
CREATIVITY.
Good luck with this simple influence marketing campaign with your
Fitness Club.
Sue
Download a printable PDF version
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